TrybeFor brands running creator programs on Trybe

Your Trybe program, run like a performance channel.

We recruit the creators, coach them on what sells, and make sure every submission is an ad worth launching. You get the winning ads, and a report every Monday that shows exactly what they did.

Meta ad
Meta ad
Meta adSidioCreator ad
Meta ad
Meta ad
Recently recruited creators
Every submission reviewed before it launches
Tap any video for sound

$100M+ generated for DTC brands. Now we run their creator programs.

Week 1creators already recording
Every adreviewed before launch
Mondayreport in your inbox
Recently recruitedCreators we brought into client programs this monthManaged insideTrybe
What we do

Trybe gives you the platform. We give it a team.

A creator program only compounds when someone is recruiting every week, coaching every creator and saying no to the ads that will not sell. That is the job, and it is the whole job.

01
Recruit

The right creators, in your program fast

Creators from our existing roster start recording in week one. Meanwhile we source and vet new creators who fit your product, invite them into your Trybe program and get samples moving. Your team sends zero cold DMs.

Example pipeline
TessJoined
LoganSample shipped
KierrahInvited
02
Coach

Briefs, hooks and feedback that make ads sell

Every creator gets a brief built on your winning angles, the hooks converting right now, and direct notes on every submission. Good creators become great ones inside a month.

Example feedback · v2“Open on the result, not the unboxing. Hook: ‘I stopped buying body wash after this.’ Hold the product at 0:03.”Revision requested
03
Win

Only winners get launched

We review every submission, approve what is ad-ready, queue it for Meta and read the numbers. Then we send the winning hooks back to the whole roster.

42 submittedexample week
11 launched16 in revision15 passed
The ads

Ads from the programs we run.

Creator video, briefed, reviewed and launched from each brand's Trybe account. Every one started as a brief we wrote. Tap a video for sound.

Creator video
OnsideMeta · 9:16
Creator video
TmatMeta · 9:16
Creator video
OnsideMeta · 9:16
Creator video
TmatMeta · 9:16
Creator video
OnsideMeta · 9:16
Creator video
TmatMeta · 9:16
Each one started as a brief we wrote, went through at least one revision, and got launched because the numbers said so.Get ads like these →
Reporting

You always know who is in, what shipped, and what it made.

Trybe tracks the orders. We turn it into a program you can read in five minutes: a live dashboard, and a written report every Monday.

Example program data
Creator roster · 46 active
12 invited9 onboarding25 submitting
CreatorStatusAdsOrders · 7d
TessSkincare · 34
Winning41,357
LoganFitness · 29
Winning3430
KierrahMom life · 38
Submitting1778
JarvisGrooming · 31
Submitting2256
QuadeWellness · 42
Onboarding0—
JakeComedy · 26
Invited0—
How it works

Creators recording in week one. Ads live by week three.

Already on Trybe? We take over the program you have. Not yet? We set it up with you and launch from zero.

Week 1Audit and brief

Your best-selling angles, your customer, your Trybe setup. Creators from our existing roster start recording on day one while we recruit for your program.

Weeks 2 to 3Recruit and onboard

The right creators for your product and budget are in, samples shipped, first submissions reviewed and the first ads approved for launch.

Weeks 4 to 8Coach and launch

Weekly feedback to every creator, winning hooks briefed back to the roster, ads launched and read.

Every month afterScale

Keep recruiting, cut the creators who are not converting, double down on the ones who are.

Pricing

A retainer for the work. A bonus when it works.

Creators on Trybe are paid on performance. So are we. The retainer covers the team; the bonus only kicks in above the target we agree on together.

Program retainer
$5,000per month
✓Creator recruiting, vetting and onboarding✓Briefs built on your winning angles✓Feedback on every submission✓Approval, revisions and ad launch queue✓Live dashboard and Monday report✓Trybe setup if you are not on it yet
Book a program audit
Performance bonus
5%of creator-attributed revenue above target

We set the revenue target with you in week one, using Trybe's attribution. Below it, you pay the retainer only. Above it, we share in the upside.

Monthly target$150k
Attributed this month$184k
Bonus$1,700
Questions

The things brands ask before they start.

No. If you are, we take over the program you have and keep every creator and every ad. If you are not, we set it up with you in week one and launch from zero.

Get your Trybe program audited. Free.

30 minutes on your creators, your submissions and your numbers. You leave with a plan for the next 60 days, whether or not we run it.